Case study
The Sweet Zone
The story behind the experience
L’Érablière du Cap, a family business in Lévis, turned to our expertise to enrich the experience of its visitors. Following the adoption of our Quest to Go in the spring of 2022, which revitalized their walking trails, the team was won over by our self-contained concept, the exceptional quality of the games, and the easy maintenance of the facilities.
Building on the success of this first collaboration, L’Érablière du Cap entrusted us with the creation of games for the general public inspired by traditional carnival games of skill. To attract crowds to these new attractions, we opted for eye-catching posters in large sizes and bright colors typical of carnivals, as well as a range of games that are as entertaining as they are exciting.
The adventure begins under a welcoming arch, immersing visitors in a world where the fun of games meets maple culture, and ends with a wild race full of energy and good cheer! An interesting aspect of the activities is that each game is an opportunity to talk about the world of Érablière du Cap and, above all, the Tardif family, who own and operate the site.
Their business goals:
- Offer a new activity without entertainment throughout the opening season;
- Respect the maple theme in the design of the story and scenery along the trail;
- Offer an innovative and unique concept to visitors;
- Enhance their family activity offerings.